Ecommerce Ideas to make your cash register ring even faster

Tell them if you ship to their location

You may not be a large international company like asos, but you may still ship to a select few countries. If so then let those potential customers know immediately that you do.
There's no point paying for SEO in a particular country if the liklihood is that customers immediately leave your site under the assumption your products are unavailable to them.

 

Give your users live chat assistance

A Forrester Research Study noted the below:
Many online consumers want help from a live person while they are shopping online; in fact, 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer. Proactive chat can provide this type of customer support, ultimately achieving multiple business goals for eBusiness professionals, including reducing abandonment, improving conversions, and driving customer satisfaction. 

Create Urgency

The time is running out. Whether the clock is ticking on a fabulous sale opportunity, free delivery offered, or just delivery before the weekend... the psychological impact of a countdown really does work.
See how the timer is used by Express Watches on their product page to create urgency:

Price Match Guarantee

If your selling products available at multiple online stores then price matching might just be the tipping point for a lot of you customers.
However caution needs to be followed here. Note how Robby Ingham advertises it prominantly, but then protects himself on the follow through.

Security Reassurance

An excellent way to engender trust is by purchasing security software and uploading the security seals on your websites.

 

If you do not want to pay for pricey security seals, you can also try adding some reassurance text. See how Wiltshirefarmfoods.com pulls this off perfectly in the image below (saving all costs on security seals)

 

If you don't provide free shipping, reveal the shipping price on the product page

We all know charging for shipping is a big conversion killer. But we all have our financial constraints. If you charge for shipping, mention that cost upfront. Even better move a step ahead and provide a shipping calculator on your product page.

Post purchase social share

You know if  Amazon is doing it then it must be good. After all you don't become the world leaders of ecommerce conversion by accident. Any new method they try will have been user tested and monitored to within an inch of its life.
So share buttons on your confirmation page are a goer. People like to feel good about their purchases, and one way to do that is to let their friends know. Word of mouth is still the cheapest form of advertising... so make it super easy for your customers to spread the word.